Based on Foundry鈥檚 10th annual Customer Engagement research, this white paper provides insight into the content types and vendor engagement preferences of IT decision-makers (ITDMs). This year’s study found a
Based on Foundry鈥檚聽AI Priorities聽and聽Buyers鈥� Journey research, this guide dives into actionable insights regarding the AI specific purchase process. You鈥檒l explore key fundamentals of the purchase process that are necessary to
Based on Foundry鈥檚聽Security Priorities聽and聽Buyers鈥� Journey research聽studies, this guide dives into actionable insights regarding the security purchase process. You鈥檒l explore key fundamentals of the purchase process that are necessary to know
Based on Foundry鈥檚 Cloud Computing and Buyer’s Journey research studies, this tech marketer鈥檚 guide dives into actionable insights regarding the cloud computing purchase process. You鈥檒l explore key fundamentals of the
We surveyed IT leaders to gauge which technology areas IT leaders will focus on over the next year, and the direction of spending within those categories.
Benchmark your content marketing success Content marketing has become more important to organizations over the past hear. How are you ramping up your efforts, and how does your content marketing
Key takeaways from the 2024 State of the CIO study, providing insights into the CIO's role, challenges, priorities, and initiatives for the upcoming year.
This report looks at the cause of security incidents, where security leaders feel their organization is falling short, and the solutions they're researching to meet their security needs.
Foundry鈥檚 inaugural 2023 AI Priorities Study was conducted to better understand how organizations are leveraging Artificial Intelligence (AI) and Generative AI (Gen AI) as these tools become more mainstream. The
"Foundry's account-based marketing and intent data benchmarking study focuses on understanding the workings of ABM and the use, success, and challenges of intent data."
Understand the nuances of the tech sector crucial for developing effective lead generation strategies that resonate with potential customers complete with research, how-to insights, and case studies.
Insight into cloud computing trends There has been a massive shift to moving IT environments to the cloud over the past three years as organizations navigated a remote-first world due
Selling may feel harder than ever nowadays, but it doesn’t have to. In partnership between Foundry and SugarCRM, this white paper discusses the current state of selling, and how sales